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How we invest

Built around your goals, invested for a better world

Impact investing is what we do

Impact is central to our mission, our portfolios, and how we operate as a business. We focus on making an impact that’s real and measurable, and use our investor influence to protect the value of our clients’ investments.

At Tribe, impact means aligning our investments to the UN Sustainable Development Goals (SDGs)UN Sustainable Development Goals (UN SDGs)The Sustainable Development Goals (SDGs), also known as the Global Goals, were adopted by the United Nations in 2015 as a universal call to action to end poverty, protect the planet, and ensure that by 2030 all people enjoy peace and prosperity. There are 17 goals. read more to deliver positive social and environmental outcomes.

Our twin-lens approach

We assess every investment, twice

We look at an investment’s financial potential and its long-term potential for positive impact outcomes. We call this our twin-lens approach.

Explore the twin-lens

The investment lens
The impact lens
Our impact investment process

A proven methodology

Our process is rigorous, data-led, and always focused on both financial strength and impact potential.

Graphic showing how the Investment Lens and Impact Lens overlay the full process of: Macro research Investment reaseach Investment approval Portfolio construction Management and monitoring
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Macro research
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Investment research
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Investment approval
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Portfolio construction
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Management and monitoring
Managing Exposures to controversial activities

Beyond ethical screening

We avoid investing in companies whose practices conflict with the SDGs.

Our approach combines data-led analysis with qualitative reviews to ensure a rigorous and transparent process. We use a portfolio weighted average methodology which flags companies with more than 0% revenue linked to a controversial activity. This ensures your portfolio stays aligned with your values and supports real-world change.

Stewardship & Engagement

Actively stewarding our impact

We use our influence as an investor to engage and vote in-house on every investment using our twin-lens approach: protecting the value of your assets and supporting your impact goals.

Our stewardship is guided by three principles:

Agency

We use our agency independently and alongside other likeminded investors to maximise our ability to influence.

Focus

We prioritise and engage deeply on the most important and materially impactful issues in our portfolios.

Outcome

We put our efforts towards delivering real-world positive outcomes in agreed timeframes.