What led you to work in sustainable finance?

I was lucky enough to be part of the early days of mainstream sustainable investing during my roles at Hermes Investment Management and Legal & General Investment Management. I saw sustainability grow from being a niche activity to a huge part of how clients think about their money. I learned that how people invest always drives impact – whether good or bad – and that sustainable investing is a way of creating more positive than negative outcomes. From there, it was an easy decision to work in the impact sector.

Why Tribe?

I feel incredibly lucky to work for Tribe. We have amazing clients and a superb team who care deeply about their work. The best thing about Tribe is how we reconnect people’s wealth with their values. That moment when we show a client how their money has both grown and changed the world for the better is a very special feeling.

What’s your most memorable work milestone?

Definitely when David Scott asked me to join and lead Tribe. For me, this is a once-in-a-lifetime role.

What did you want to be growing up?

I had vague notions of being a lawyer, having watched too many courtroom dramas on TV. A couple of legal work experience stints as a teenager soon put me right – I would make a terrible solicitor.

What’s your earliest memory?

I remember being about two years old and our neighbour, Mrs Dodds, coming round to collect me to play with my friend Craigy boy. We lived near the Pentland Hills in the southwest of Edinburgh at the time, and it was a beautiful place. We later moved to the countryside near Chichester, in West Sussex. I was lucky to have a happy childhood that involved a lot of tree climbing and trying (and failing) to dam rivers in the woods behind our house.

If you had to pick, which of the 17 SDGs means the most to you and why?

A liveable planet is what enables all other SDGs to succeed. So climate and nature (SDGs 13, 14 and 15) are first and foremost for me.

If you could have dinner with two people, who would they be?

I would love to have dinner again with my Auntie Nina and Uncle Peter, who both sadly passed away in 2024. We would discuss the same things we always did – politics, the state of the Welsh rugby team, and local gossip. Normal things. It would be lovely just to be with them again.

If you weren’t the CEO at Tribe, what would you be?

That’s a tough one. I generally like being on the pitch, in the middle of things. So I’d probably be working somewhere in a growing business, trying to make good things happen, and aiming to learn as much as I could along the way.

What have you read, listened to, or watched recently that you’ve enjoyed?

The 100 Year Life by Lynda Gratton and Andrew J. Scott is a great read. A thought-provoking look at how we lead full and happy lives as global longevity increases.

I’m listening to the Stone Roses playlist on Spotify as I type this.

What’s something you’ve always wanted to do but never have?

There’s still so much of the world to see. I’d love to visit Colombia, Venezuela, Finland, Turkey, Namibia, and so many other places.

Give us an exclusive. What’s something no one knows about you?

In my early twenties, I took a sabbatical to write the next great American novel. It was an unfinished disaster. I was so happy to get back to work afterwards!

Picture this: a moment from Rhodri’s camera roll

This is me meeting my hero, Sam Warburton, at a book signing a few years ago. I hope Sam will forgive me posting this here. What he achieved with Wales and the Lions is inspirational.